We Are Social People

Don’t use your Facebook page as your website; it screams amateur.  Everybody has a website these days, even if it’s only on WordPress.  Not just for bloggers anymore, WordPress sites can be made to look like topnotch professional websites through the use of fabulous and highly versatile  WordPress themes  that can be purchased quite reasonably.  [...]

As a business, you will need to find a successful way to grow your brand. Offering your consumers a multi-channel experience is a great way to do this. What better way to promote yourself or your brand than on Social media? Having spent the last 5 years focusing on how Social Media can increase sales [...]

Let’s face it, as a local merchant, it’s become increasingly difficult to keep up with the latest and greatest online marketing platforms. First you were told you needed a website, then email marketing, then a facebook page and google advertising. Now Patch, Yelp and tons of other marketing platforms are ringing your phones asking you [...]

How to Measure ROI Our Social Times recently hosted a webinar on ‘How to Analyse and Optimise Campaigns’ with Matt Rhodes (Fresh Networks), Richard Jones (Engage Sciences) and Ritesh Patel (CCC) . One of the key talking points was the challenge of measuring Social Media ROI. Matt Rhodes argued that just because something can be measured [...]

Why do customers ‘like’ a brand on Facebook? And how do brands respond? Using recent research by the CMO Council, we set out to produce this infographic as a thought-provoking reminder as to why brands need to engage with their fans on social media. The top motivation for ‘liking’ a brand’s Facebook page is because you [...]

With over 900 million users and an IPO just around the corner Facebook seems to be the top headline these days. It is really the premier social network for companies. Most social networks gear toward individual communication, while Facebook offers a way for companies to really engage with their consumers effectively. Every successful start-up business [...]

With the recent advance of web technology, Facebook has evolved into a marketing and moneymaking tool for all kinds of individuals and businesses. It has become a great platform to earn considerable amount each month. Thanks to some very useful and user friendly applications, that help anybody to make money on Facebook. With one simple [...]

If you’re involved in social media with your business, you may, like me, be busy preparing your Facebook company page (or pages)  for Timeline. In case you haven’t heard, Timeline goes live for business pages (what were originally labelled “fan pages” until Facebook grew out of puberty) on March 30, 2012, whether you like it [...]

Facebook is a great way of tracking down old friends, old lovers, family members, making new friends, getting involved with online activity or even finding local places that share your hobbies and interests. But have you ever thought of using Facebook to find your new rescue pet? Facebook is also a great place for animal [...]