We Are Social People

The Internet continues to revolutionize modern life in a host of ways. Those who adapted to it as it grew and developed remember different times and ways of communication than many of today’s youth ever will. The most recent generation will grow up never knowing a time without smartphones, Netflix and Wi-Fi. While these digital [...]

On the eve of the US elections, the race for the White House is neck and neck. It looks like a handful of swing states will decide the outcome, but on social media it is Obama that has the upper hand. For 7 days we have tracked mentions of both candidates using social media monitoring [...]

If you haven’t been in the jobs market for the last couple of years, you could be forgiven for not realising just quite how extensively things have changed. From my position running businesses in the online recruitment industry, I can safely say most candidates need to completely rethink their strategy to ensure their job search [...]

This article is part of our series for London Social Media Week. A common issue that I hear at our seminars is that social media is “great” and “fun” and good for “awareness” but it can’t bring customer leads into my business. I always listen, but normally end up telling the person who is making this [...]

This article is part of our series for London Social Media Week. During Social Media Week, there is bound to be a lot of matchmaking going on between employers and job seekers. In London—where I am now—there are a few networking events and even a few seminars dedicated to helping people break into the industry. But if you’re on the [...]

This article is part of our series for London Social Media Week. Facebook is an exciting place to be for small businesses. You set up your Page with your nice cover photo, spend a while choosing the best apps, and make some witty and useful posts for your adoring public to admire and share with [...]

Social networking sites such as Facebook are often about maintaining relationships you already have and reconnecting with old friends and acquaintances. They tend to have a variety of ways for existing friends to communicate, from games and interactive content to messages and live chat. Sure, some people use social networks to meet new friends and [...]

When you were 13, what were you doing? I mean, I know what I was doing… I was trying to swindle my mother into buying me (an absolutely necessary) pre-paid wireless cell phone. I mean, everyone had one, so I HAD to have one. Well, fast forward 12 years and now, that Nokia cell phone [...]

Summer is a great time to catch up on all of the books you felt like you did not get to read ’cause you did not have the time.  The weather is warm, the kids are on summer vacation, so it is time to catch up on everything that has been happening in social media [...]