Summer is a great time to catch up on all of the books you felt like you did not get to read ’cause you did not have the time. The weather is warm, the kids are on summer vacation, so it is time to catch up on everything that has been happening in social media so far this year! Here is a great list of books to get you started on your summer reading!

Content Rules: How to Create Killer Blogs, Podcasts, Videos, Ebooks, Webinars (and More) That Engage Customers and Ignite Your Business (new updated paperback edition) - by Ann Handley and C.C. Chapman.
I do not know about you, but I love Ann Handley from Marketing Profs! She really knows her marketing “stuff” and this is sure to add ideas for your content marketing! No more “I don’t know what the write about” excuses!

Social Media ROI: Managing and Measuring Social Media Efforts in Your Organization - by Olivier Blanchard.
The question on every marketers mind, “Are we really getting ROI from Social Media, or is it a waste of time?”. This book will show you how to manage and measure appropriately so you can see the fruits of your labor!

The Introvert’s Guide to Success in Business and Leadership – by Lisa Petrilli.
This book will show you that sometimes being an introvert is a positive. It will also give you tips on how to break out of your shell. I cannot wait to read this book, I am a bit of an introvert myself sometimes!
Go Mobile: Location-Based Marketing, Apps, Mobile Optimized Ad Campaigns, 2D Codes and Other Mobile Strategies to Grow Your Business by Jeanne Hopkins and Jamie Turner.
One of the most talked about subjects this year is mobile! More and more people are starting to use their mobile phones, tablets, etc. to buy online, surf the web, and connect to social networks. This book will give you tips on how to get your business going mobile!

The Social Media Bible: Tactics, Tools, and Strategies for Business Success by Lon Safko.
This book has everything you need to know about the updates to Google and social media in the past year. It gives you the tools you need to be successful with social media and with mobile and SEO!
The Zen of Social Media Marketing: An Easier Way to Build Credibility, Generate Buzz, and Increase Revenue: 2012 Edition by Shama Kabani and Chris Brogan.
How to reap the benefits of social media without all of the stress? I’m down! Are you always worried about how you are perceived in the social media world and if you are doing everything right? Relax! Find your “zen”!
These books are a great start on your summer of social media reading! So go ahead, pull up a lawn chair, grab a floppy hat and a margarita, and start reading!
Do you have any books on your social media summer reading list that you would like to share? We would love to hear about them!
Cover Image – cc-by-sa wsh1266






