We Are Social People

With more than 465 million accounts and 175 million tweets every single day, Twitter plays a pivotal role in the thousands of different social media marketing strategies run by companies worldwide. But why is using Twitter for business such an effective online marketing tool and what’s so special about Twitter in particular? There are all [...]

Guest post contributed by Marissa, on behalf of Brandwatch.com – Brandwatch ia a social media monitoring site that allows brands and agencies to use their social media monitoring software and services to capture and analyse social media conversations. Twitter or Facebook? As the owner of a small or medium-sized business, it is your job to [...]

With over 10 million registered users and 9.5 million monthly Facebook connected users, Pinterest is the fastest growing social media site, despite still being invite only according to App Data!  This immense growth has turned many companies into fiendish pinners, some successful, some not.  Pinterest is a great addition to many company’s marketing plans.  Is [...]

One of the first industries to embrace the use of Social Media to build long lasting, profitable relationships with customers is the Motor Industry. Now, for Social Media Managers and Consultants, the automotive businesses are a staple in our client portfolios. As a Social Media Manager and Consultant myself, I find that consulting and training for [...]

Social Media has impacted every aspect of our lives, whether we like it or not. From Twitter #Hashtags on TV and QR Codes on logos, we are communicating full sentences at the click of a button or a snap of a picture. But the impact of Social Media has even reached the roots of our [...]

With over 116 million users, LinkedIn is still part of the big three (Facebook, Twitter, LinkedIn) and a great way to build your professional network.  LinkedIn is a social networking site designed to bring professionals together in one place.  It is a great way to get connected to people in your area, profession, or similar [...]

You gave in.  You set up a Twitter account for your business and have been posting religiously for the past few months.  You start to notice that all your hard work does not seem to be paying off.  Your followers are not growing and you are not getting any extra business from all those tweets [...]

Many of you are probably wondering, what is this LinkedIn and how will it benefit me?  LinkedIn is a network of business professionals who connect similar to Facebook, but in a networking way instead of “be my friend”.  People can connect through their current connections, groups they are involved in, coworkers, and simple invitations to connect. I am here to [...]