We Are Social People

With more than 465 million accounts and 175 million tweets every single day, Twitter plays a pivotal role in the thousands of different social media marketing strategies run by companies worldwide. But why is using Twitter for business such an effective online marketing tool and what’s so special about Twitter in particular? There are all [...]

Pinterest is one of the newest and fastest growing social media networks out right now.  Pinterest is a place to share pictures on “boards”, organized places to store the photos that you “pin”.  Since it came out in 2009, Pinterest has been an invite only site, making it exclusive and generally spam free.  Although it [...]

I come from a working class family, dirty fingernails and no money.  Somehow never getting above ground level was because “It’s not what you know … but who you know”. My family had this strange idea that people prefer to work with other people that they already know are safe.  They weren’t far wrong there, [...]

A great social media campaign is what every agency should be working towards but as I’ve started to find out a highly successful and engaged audience take a larger strain on your clients than they first expected. When any marketing campaign first starts out it can take a fair bit of effort to get the [...]

As a free-lance social media consultant, part of my job is to scan the local newspapers and on line free-lance websites like E-lance and Odesk for projects I feel will bring reasonable income into my company. I am also looking for clients that I feel can benefit from my services. It often amazes me how [...]